Oregon Refresh

Portland, Oregon

I took a weekend after the amazing Struktur Conference for outdoor industry designers, to go outdoors myself, for some much needed nature time and greenery.  And man, did Oregon deliver, with unseasonably warm spring weather and impossible brilliant greens that saturated my vision even when I closed my eyes. 

I could feel the calm washing over me, from the vegetation and the mountains in a way that my heart had been craving and my stress knotted muscles almost cried with relief at receiving.  I couldn't have asked for a more perfect adventure in the woods of the Columbia Gorge.

The spring water flowed everywhere in beautiful ways that set my ocean mountain loving self alive, from tiny impossibly perfect bonsai like springs to falls that dwarfed the massive jurassic scale trees and tiny people.  The Angel Falls above lived perfectly up their name with the halo of light which, like the beautiful moss which surrounds so much, this weekend as the perpetual rains stopped the sun glowed around everything, and shone on Oregon! 

I look forwards to heading back into the Oregon woods very very soon, I am hooked!

(All images in my stories are my own, unless specifically noted.  If you would like to reproduce them elsewhere please contact me directly.)

Design: The hurdles in Fashion + Tech

This past weekend I participated in the Fashion + Tech panel at the "IAC Visionary: Inspiration, Incubation, and Realization Conference" in NY.  The conversations were intriguing as Wearables are a major emerging product category in our times.

Again and again we demanded that both the design and the technology (in that order) must have long-term appeal for a product to thrive with users.  Technology cannot be used as a novelty to sell an object.  And however trendy it may seem, designers must understand that technology is not always the right solution to problem.  Technology must only be applied where it is the necessary solution and can be utilized flawlessly, and made mouth wateringly desirable.

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